Students seem to live on their phones these days. They've grown up with TikTok, Instagram, and endless digital notifications. Parents go online for school information and get news and updates via school emails. Teachers teach with digital tools.

When building a print budget, think beyond pieces with your brand/logo. Include operational materials, signage updates, events, mailings, and internal documents. A realistic budget reflects the full lifecycle of how print supports your organization — not just the most visible pieces.

When it comes to printing, choosing the right printing technology can make all the difference in cost, quality, and turnaround time. At Trinity Graphics, we guide our clients through a thoughtful decision-making process to ensure each project is estimated, planned, and produced with the best method available.

Rethinking size in general is a good place to start. Can a smaller piece serve the same purpose and have as much impact as a larger piece? Large or odd-sized design pieces may not use paper efficiently and can result in substantial amounts of waste.